Why your video game's ONLINE PRESENCE is EXTREMELY IMPORTANT

Is making a good game really enough to succeed?

In this devlog, I talk about one of the biggest mistakes indie developers make: ignoring the online presence of their project.

Many incredible indie games go unnoticed simply because nobody knows they exist. Today, developing a video game is not just about coding and designing mechanics — it's also about building a strong digital identity that gives your project visibility and credibility.

In this video, I explain why social media, websites, Steam pages, Kickstarter campaigns, and platforms like Itch.io are so important for improving your game's SEO and online presence.

I also share my personal experience developing Nightmare Job and how I’ve been using different platforms to build visibility around the project even before release.

Additionally, I talk about cases like Undertale and how Toby Fox’s online visibility before launch helped create momentum for the game.

If you're developing your own indie game and want to give it a more professional image, this devlog will help you understand why online presence is a crucial part of game development.